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How to Become a Solar Panel Dealer (Complete 10-Step Guide)

Mike Powers
Written by Mike Powers Last Updated: June 18, 2022

Many people are interested in solar panel technology and are looking for a way to save money on their energy bills.

Fortunately, solar panel dealers can provide customers with the information they need to make an informed decision about whether or not solar panels are right for them.

Down below we’re going to walk you through the 10 steps necessary to become a successful solar panel dealer.

Table of Contents

10-Step Guide to Become a Solar Panel Dealer

Let’s dive right into becoming a solar panel deal with this simple 10-step guide.

1. Do your research

Before you can become a solar panel dealer, you will need to do your research. This includes learning about the different types of solar panels and their features, as well as the benefits of solar power.

You will also need to find a reputable supplier of solar panels, and determine whether you can get a discount for buying in bulk.

Once you have done your research, you will be in a better position to negotiate with potential customers and convince them to switch to solar power.

With the right approach, you can make a good living as a solar panel dealer.

Contact Wholesale Suppliers

When you are in the market for solar panels, it is important to buy from a reputable supplier. There are a few ways to find reliable solar panel suppliers.

One way is to ask for recommendations from other solar panel dealers. Another way is to search online directories, such as the Solar Energy Industries Association.

Once you have compiled a list of potential suppliers, you can begin contacting them. When reaching out to a supplier, be sure to ask about pricing, minimum order quantities, and delivery times.

Be sure to also ask whether the supplier offers any discounts for bulk orders.

2. Find a reputable company

If you’re interested in becoming a solar panel dealer, it’s important to find a reputable company that you can work with. There are a few things to look for when you’re trying to find a good company.

First, make sure that the company has experience in the solar panel industry. You’ll also want to make sure that the company is located in an area that gets a lot of sunlight. Finally, you’ll want to make sure that the company is financially stable and has a good reputation.

Once you’ve found a few companies that meet these criteria, you can start researching them further to see which one would be the best fit for you.

3. Get training

Solar panel dealers must be able to effectively communicate with potential customers, and they must have a thorough understanding of the products they are selling. Not only that, but dealers must be able to provide customer service and support after the sale.

If you are interested in becoming a solar panel dealer, you will need to get training from an accredited institution. There are many colleges and universities that offer solar panel dealer training programs.

In addition, several online courses can provide you with the education you need to become a successful solar panel dealer.

Find training opportunities

Solar Energy International offers online courses as well as in-person workshops. They also have a certification program that is nationally recognized.

The North American Board of Certified Energy Practitioners also offers a certification program for solar panel dealers. There are many other training programs offered by different organizations.

You can find these and other training courses by doing a simple search online for your area.

4. Get certified

To become a solar panel dealer, you must first get certified. The certification process involves taking a test that covers topics such as solar panel installation, safety, and maintenance.

Once you have passed the test, you will be able to apply for a dealer license from your local government. In most cases, you will also need to provide proof of insurance and bonding before you can start selling solar panels.

By getting certified and following all of the necessary steps, you can become a solar panel dealer and help people save money on their energy bills.

Required certifications

The first certification is a sales certification, which can be obtained through the Solar Energy Industries Association (SEIA).

The second certification is an Alternator Installation Certification, which can be obtained through the North American Board of Certified Energy Practitioners (NABCEP).

The final certification is a Solar PV Design Certification, which can be obtained through the International Renewable Energy Agency (IRENA).

These three certifications will allow you to sell and install solar panels.

5. Get insured

If you want to become a solar panel dealer, you will need to get insured. This insurance will protect you from any potential liability arising from the installation of solar panels.

To get this insurance, you will need to contact an insurance agent or broker and ask for a quote. The cost of this insurance will vary depending on the size of your business and the amount of coverage you need.

It’s important to have this insurance in place so that you can protect yourself and your business.

Type of insurance

Solar panel dealers need to have general liability insurance, which will protect you in the event that someone is injured while on your property.

You will also need to have errors and omissions insurance, which will protect you if you make a mistake while installing solar panels.

6. Join a professional organization

Joining a professional organization is one of the best things you can do to become a solar panel dealer. There are many benefits to belonging to such an organization.

First of all, you will have access to a network of other professionals who can offer advice and support. Furthermore, you will be able to stay up-to-date on the latest industry news and developments.

Finally, membership in a professional organization can give you a competitive edge when it comes time to apply for jobs or contracts.

Examples of professional organizations

There are a few different professional organizations you can join in order to become a solar panel dealer.

The Solar Energy Industries Association (SEIA) is one option. This organization works to advocate for the use of solar energy and also offers education and training opportunities for solar professionals.

Another option is the Interstate Renewable Energy Council (IREC). This organization focuses on promoting renewable energy through certification, workforce development, and consumer education programs.

Finally, the North American Board of Certified Energy Practitioners (NABCEP) offers certification for solar professionals. This certification is recognized by many state and local jurisdictions as being the industry standard.

By joining one or more of these professional organizations, you will be able to gain the knowledge and skills needed to become a successful solar panel dealer.

7. Promote your business

Becoming a solar panel dealer can be very rewarding. Not only will you be able to provide a valuable service to your community, but you’ll also be able to earn a good income.

To become a solar panel dealer, you’ll need to promote your business. You can do this by creating a website and listing your business in online directories. You can also distribute flyers and business cards in your community.

You may even want to hold an event or seminar to educate potential customers about solar power.

Network within the Industry

You can attend trade shows, conferences, and other events where solar panel manufacturers and distributors will be present. This is a great way to learn about new products, find out about discounts and specials, and meet other people in the business.

You can also join industry associations and online forums. This will give you access to valuable resources and allow you to connect with other professionals in the field.

By networking within the industry, you’ll be able to build relationships and gain the knowledge and contacts you need to succeed as a solar panel dealer.

8. Stay up to date with industry news

If you want to become a solar panel dealer, it’s important to stay up to date with industry news. This way, you’ll be able to offer your customers the latest and greatest products.

Plus, you’ll be able to learn about new developments in the solar industry, which can help you better serve your customers.

There are a few different ways you can stay up to date with solar industry news. One is to subscribe to a solar industry trade publication. This way, you’ll receive regular updates about new products, technology developments, and industry news.

Another option is to attend solar trade shows and conferences. These events are a great way to network with other professionals in the solar industry and learn about the latest innovations.

Finally, you can also follow solar companies on social media. This is a great way to stay up-to-date on product launches, company news, and more.

Whatever method you choose, make sure you stay informed about the latest developments in the solar industry so that you can be a successful solar panel dealer.

9. Be honest with potential customers

If you want to become a solar panel dealer, you need to be honest with potential customers. Tell them about the benefits of solar power, but also be honest about the drawbacks.

For example, solar panels can be expensive to install, and they require regular maintenance. But if your potential customers are aware of these drawbacks ahead of time, they’ll be more likely to choose you as their solar panel dealer.

Be honest with them from the start, and your customers will appreciate it.

10. Provide excellent customer service

Providing excellent customer service means being friendly and helpful, and making sure that the customer is always your top priority. Be sure to be knowledgeable about the products you are selling, so that you can answer any questions the customer may have.

Finally, be organized and efficient, so that the customer has a positive experience from start to finish.

Offer free estimates

According to a recent study, the average cost of a solar panel installation is $16,800. However, the cost can vary widely depending on the size and type of system, the location, and the installer.

As a solar panel dealer, it’s important to offer free estimates to interested customers. This way, they can get a better idea of the cost of going solar and make an informed decision about whether or not it’s right for them.

In addition to providing a free estimate, you should also be sure to give potential customers all the information they need about solar panels. This includes explaining the benefits of solar power and how it can save them money in the long run.

By being informative and offering free estimates, you’ll be more likely to win over new customers and grow your business.

How much do solar panel dealers get paid?

Solar panel dealers typically get paid around 10-20% of the system’s cost of installation. For example, if a solar panel system costs a customer $30,000 to install, the dealer would make about $3,000-$6,000 from that sale.

Some companies also pay their employees a base salary + commission, so it really varies from company to company. The average solar panel installer makes about $26/hour, so if they work 40 hours per week, they would make about $1,040/week before commissions.

Commission structures also vary – some companies may pay higher percentages for larger systems, or lower percentages for smaller ones.

Overall, though, solar panel dealers usually make 10-20% of the cost of the system they sell.

How important is a marketing plan for a solar panel distributor?

A marketing plan can be extremely important for anyone who wants to become a solar panel distributor. Let’s take a look at a few key points you need to include.

Layout

Here’s an example of what to include in a layout:

  • How you plan to find customers.
  • Do some research on your competition.
  • Create a pricing strategy.
  • Develop an advertising campaign.
  • Put together a promotional strategy.

All of these factors are important to consider when putting together your marketing plan. By taking the time to do this, you’ll be in a much better position to succeed as a solar panel distributor.

Content

Your marketing plan should also include content that will help you reach your target audience. This can include blog posts, infographics, eBooks, and more.

When creating content, be sure to focus on topics that are relevant to your business and that will be of interest to your target audience. For example, if you’re a solar panel distributor, you might create a blog post about the benefits of solar power or how to select the right solar panel for your home.

By creating content that is both relevant and interesting, you’ll be more likely to reach your target audience and win new customers.

Execution

Once you’ve created your marketing plan, it’s time to start executing it. Begin by reaching out to potential customers and letting them know about your products and services.

Make sure you’re providing them with accurate information, and be sure to follow up regularly.

About the job

Solar panel dealers are people who help to sell solar panels. They work with customers to help them choose the right solar panel for their needs.

Solar panel dealers also install solar panels on customers’ homes and businesses. They make sure that the solar panels are working properly and that the customer is happy with the results.

Solar panel dealers typically work for solar panel companies or they may be self-employed. Some solar panel dealers might also work for electrical contractors.

Solar panel dealers typically have a high school diploma or equivalent. Some solar panel dealers might have an associate’s degree or bachelor’s degree in business, marketing, or a related field.

Final Thoughts

If you’re considering selling solar panels, there are a few things you need to know. First, you’ll need to offer free estimates to potential customers. Second, you should be prepared to answer questions about solar power and its benefits.

Finally, you’ll need to have a solid marketing plan in place.

By following these tips, you’ll be well on your way to becoming a successful solar panel dealer.

Author

Mike Powers
Mike Powers

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Last update on 2022-10-31 / Affiliate links / Images from Amazon Product Advertising API